How Programmatic advertising and Chatbots affect Marketing

What is marketing? Marketing refers to activities a company undertakes to promote the buying or selling of a product or service of the company. Marketing includes advertising, selling, and delivering products to consumers or other businesses. The traditional ways of marketing and advertisements have taken a huge turn after the AI and ML in the …

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What is the stock market?

The  stock  market  refers  to  the  collection  of  markets  and  exchanges  where   regular  buying, selling,  and  issuance  of  shares  of  publicly-held  companies   occur.  These  financial  activities  are  conducted   over the counter (institutionalized  formal  exchanges).  There  are  times  when   securities  cannot  meet  the  requirements  to  have a   listing  on  a  standard   market  exchange  such  as  the New …

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Cryptocurrency

Crypto means concealed or secretive. Cryptocurrency is a digital currency that is secured by cryptography(I t is a method of storing and dispatching data in a particular form, that only those for whom it is meant can read, process, or access it) . Cryptography’s potential makes it impossible to double-spend cryptocurrency. It basically exists on …

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Quantum Computing

The field of quantum computing started in the 1980s according to the Institute for Quantum Computing at the University of Waterloo. It was then found that certain computational problems could be tackled more efficiently with quantum algorithms than with their classical ones. For some problems, supercomputers just aren’t enough. We have relied on supercomputers for …

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Healthcare Marketing

Pitching  and  coming  up  with  new  strategies  to  influence  the  audience,  has  taken  over  in  every  sector. Healthcare  is  no  different. And  now more  than  ever,  healthcare  marketing  is  triumphing  over  every  other  sector.  Like  every  other  sector,  healthcare  marketing  is  the  process  of  building  a  communication  strategy  to  reach  out  to  people.  Reach  new  …

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