Should You Incorporate Blogs To Your Business Website

If you are an owner of a small business, then you must be wondering if it is essential to incorporate a ‘blog page’ to your business’s website. Is it worth it to maintain a blog? What are the possible outcomes of blogging? Do people even read blogs nowadays? Well, if your mind is inundated with these questions, then here’s the answer! A blog page is a must for your business’s website. There are numerous benefits if you start a blog page for your website.

Blogging is definitely not an easy feat! There are so many steps involved in the process of blogging. You’ll constantly have to come up with fresh ideas to write about. Also, you will need to invest some amount of time into doing research about your blog’s topic. And last but not least, the actual blog writing process takes up quite some time!

All this might make you lose your cool and as a result, you might end up dismissing the idea of maintaining a blog page for your website. But don’t dismiss this humble tool! Maintaining a ‘blog page’ is a powerful tool for your digital marketing strategy.

HERE ARE SOME COMPELLING REASONS FOR STARTING A BLOG PAGE FOR YOUR WEBSITE:-

1. BEST WAY TO ENGAGE WITH YOUR AUDIENCE! :

Maintaining a blog page is a good way for users to engage with your business. By writing blogs that are related to your business’s field, your audience will gain a good impression about the expert knowledge which you are imparting via blogging, and this, in turn, will help your audience build a certain level of trust in your business. Besides, if your blog’s content is exceptional, then users will keep coming back to your website to keep abreast of your business.

2. SHOWS THAT YOUR BUSINESS IS NOT DORMANT! :

Let’s admit it. If we see websites that do not post updates on a regular basis, we end up thinking that the business isn’t flourishing. Well, a blog page can help your website to stay current! Post blogs on a regular basis so that users have enough content to read when they peruse your website. Blogging is cost-effective as well, all you have to do is integrate a page which focuses only on blogs!

3. HELPS YOUR WEBSITE TO GAIN TRAFFIC :

Each blog post will be treated as a separate web page, as a result, your website has higher chances of being indexed by Google Search. You must be wondering what indexing means! In short, it is simply the process of adding web-pages in Google Search. So, the more content your website generates, then the chances of being prevalent on Google Search becomes higher! Want to know more about Google indexing? Click here to know more.

Also, never forget to share your blog posts on your social media handles. By posting about your latest blog along with relevant hashtags, your blog can gain thousands of views. Promote your blog on Instagram and see the wonders that Instagram marketing does for your blog. Learn how to make the most out of Instagram by reading our blog here.

4. ENABLES YOU TO UNDERSTAND YOUR TARGET AUDIENCE :

Add a comment section to your blog page so that people can write their opinions about your posts. These comments will help you gain insights about your target audience. A blog page is a good way to interact with your audience directly. Don’t forget to add share buttons to your blog page! This feature will make it very easy for users to share your posts with their peers or family. More ‘shares’ for your blog posts are truly better than ‘no shares’.

Don’t hesitate to start a blog page for your website! Besides, blogging generates positive results for your business. Start your blog page today!

We at Trudawn Solutions develop and design websites for various businesses. If you would like to start your own blog page or website, then visit our website https://trudawnsolutions.com/ to know more about our services.

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Increase Your Website’s Traffic- A Simple Guide For Newbies

What’s the point of owning a website if it doesn’t generate any traffic? A website without traffic is a website without a soul. Don’t you agree with that? It is truly an amazing feeling when you know that many users are visiting your website/blog. More website traffic means better website rankings.

Are you looking for ways to increase your website’s traffic? If your answer is ‘YES’, then read away!

WAYS TO INCREASE YOUR WEBSITE’S TRAFFIC FOR FREE!

Here are some EXTREMELY SIMPLE ways in which you can increase the traffic to your website.

1. ADD RELEVANT HASHTAGS-:

Never forget to add hashtags to your blog before publishing it! Hashtags will help your blog be viewed by more users, thereby increasing your website’s traffic. Make sure that you add hashtags that are relevant! There is no point in adding hashtags like #happy or #pets if your blog is about web development!

Don’t know which hashtags are popular and relevant to your blog’s topic? Worry not, the best hashtag solves all your hashtag issues.

2.ENLIST YOUR WEBSITE IN A BUSINESS LISTING SITE-:

If you own a website for your business, then you should definitely enlist your website on Google My Business, EnrollBusiness, YelloYello, etc as this will definitely enable users to know more about your business by checking out your company’s website, and as a result, your website gets more traffic.

3.TARGET POPULAR KEYWORDS-:

Understand user trends by doing thorough research on keywords. Use free tools like GoogleTrends, KeywordsEverywhere, WordStream, etc as they give you a detailed analysis of keywords from a wide range of topics. So if you are stumped about what your next blog should be, then use these tools to understand what users are currently interested in. Writing content which your user wants to read will enable your website to gain more traffic.

4. PROMOTE YOUR WEBSITE ON SOCIAL MEDIA PLATFORMS-:

Don’t shy away from platforms like Instagram, Facebook, Linkedin, and Twitter. Make sure that you take advantage of these platforms as this will boost your website’s traffic. Also, ensure that you promote your website’s content on a daily basis ( but don’t spam!). Add beautiful pictures on your social media platform to capture the essence of your website’s content.

5. USE TRAFFIC GENERATING TOOLS-:

Tools like Google Adsense, TrafficBot, and TrafficApe help your website get noticed by thousands of users. Create free accounts on these platforms to generate more views for your website.

6. ADD INTERNAL LINKS-:

Adding internal links will help users to navigate your website easily. So if you had previously written an article about SEO and now wrote a blog about digital marketing that mentioned something about SEO, then don’t forget to add a link to your SEO blog post.

7. WRITE ENGAGING CONTENT-:

Write content that engages your audience and share your content to the right set of people. If your content is plain boring, then users will not spend enough time exploring your website. Always remember that ‘Content is King’.

So try these techniques to gain more website traffic!

Trudawn Solutions helps your business gain a great web presence by providing services like social media marketing, online marketing, and web development.

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